Taylor Swift Boosts NFL Ratings, Showing Star's Halo Effect Has Staying Power - WSJ
How many people watched Super Bowl 57? Chiefs vs. Eagles draws third-highest viewership ever for a TV event
Alternative Super Bowl Ratings Prove The Value Of Live Cross-Platform TV For Advertisers
Super Bowl XLV - Wikipedia
NFL: Global Super Bowl audience up 7 per cent
Super Bowl television ratings - Wikipedia
Super Bowl should draw massive audience despite the NFL's woes - Los Angeles Times
Super Bowl television ratings - Wikipedia
Super Bowl LVII total viewing audience estimated at 200 million
Super Bowl should draw massive audience despite the NFL's woes - Los Angeles Times
Our NFC Projections Foresee A Battle Of The Bays
Nielsen recount: Super Bowl LVII finds 2 million more viewers - Los Angeles Times
Super Bowl 50 audience slides 2% from last year with 111.9 million viewers - Los Angeles Times